Times of India supreme Samir Jain is reported to have said in a seminar that he is not very particular whether his reader his newspaper but he is keen that he delivers his advertiser to the buyer of his product. That is the new paradigm shift in Indian ad 1st ed. vi+232p., Figures; Index; 23cm.

India, Pakistan and Bangladesh share a long history, an emerging cordial relationship and a common vision for the future. This book is not India-centric but deals with various aspects of the three sovereign nations. Reading them together will be an unprec 1st ed. xii+300p., vi+438p., vi+439-742p., vi+743-1065p., vi+1067-1345p., vi+1347-1664p., vi+1665-1964p., vi+1965-2379p., vi+2381-2666p., 23cm.

Media collects trivia from society and large and sends it back to masses in structure forms of news. Since society consists of different communities news impacts people differently. More often than not it doesn’t. People need some identification to relate 1st ed. viii+301p., Figures; Bibliography; Index; 23cm.

2nd ed. 238p., Tables; Black & White Figures; 24cm.

1st ed. 264p., Tables; Black & White Figures; 24cm.

1st ed. 272p., Tables; Black & White Figures; 24cm.

1st ed. 272p., Tables; Black & White Figures; 24cm.

Tourism has long been a neglected sector for the government of India. Earlier, it was considered to be an elitist activity and the socialist dispensation of the official establishment coaxed it to put on the back burner. The advent of globalisation and th 1st ed. 256p., Index; 23cm.