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Drunk Tank Pink: The Subconscious Forces that Shape How We Think, Feel, and Behave - Softcover

 
9781780745831: Drunk Tank Pink: The Subconscious Forces that Shape How We Think, Feel, and Behave
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Drunk Tank Pink

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About the Author:
Adam Alter is marketing professor at New York University. His research focuses on decision making and social psychology, and has been published in leading psychology journals and featured in popular media across the world.
From Booklist:
It’s commonly known that a lot of police departments and detention centers use a certain shade of pink in their cells because the color is believed to have a calming effect. But the color pink isn’t the only thing that affects how we behave; there are dozens of factors that influence our thoughts and beliefs. Consider the compass, for example: the earth’s surface is horizontal, and there’s no need for north to be above south, but the association of north with up and south with down has some very interesting repercussions (such as people’s tendency to prefer to travel south rather than north to go to a store, because north is uphill). Or consider this: people with names that begin with the letter K were responsible for 10 percent of donations for Hurricane Katrina relief efforts, but for only 4 percent of donations “to all disasters before Katrina.” An intelligent, often surprising exploration of the way cues of all varieties (sounds, colors, images, symbols, and more) shape the people we are, for better or worse. --David Pitt

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9780143124931: Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel, and Behave

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ISBN 10:  0143124935 ISBN 13:  9780143124931
Publisher: Penguin Books, 2014
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  • 9781594204548: Drunk Tank Pink: And Other Unexpected Forces that Shape How We Think, Feel, and Behave

    Pengui..., 2013
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  • 9781780742649: Drunk Tank Pink: The Subconscious Forces that Shape How We Think, Feel, and Behave

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  • 9789861753294: Drunk Tank Pink: And Other Unexpected Forces That Shape How We Think, Feel and Behave (Chinese Edition)

    Fang Z..., 2013
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Book Description Paperback. Condition: new. Paperback. 'Drunk Tank Pink' is a particular shade of pink. In 1979 psychologists discovered that it has an extraordinary effect: if you stare at it for two minutes, you dramatically weaken in strength.In this brilliant study of the strange recesses of our minds, Adam Alter reveals the world is full of such hidden forces that shape our every thought, feeling and behaviour - without us ever realizing.Some letters in product names make us more likely to buy them (nearly all successful brands contain a 'k' sound).We're more likely to be critical if we write in red rather than green biro.Your first report at school can determine your future career.Understanding these cues is key to smarter decision-making, more effective marketing, and better outcomes for our selves and our societies. Prepare for the most astounding and fast-paced psychology book since Blink and Predictably Irrational.'The best science book I've read all year. really provocative.' Malcolm Gladwell'Reading Adam Alter's book will change the way you look at our world.' Dan Ariely, author of Predictably Irrational'I've read lots of books about how the brain can be tricked and how the things we think we see are not necessarily the things we are looking at. This is one of the best.' William Leith, Evening Standard 'The best science book I've read all year. really provocative.' Malcolm Gladwell Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781780745831

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Book Description Paperback. Condition: new. Paperback. 'Drunk Tank Pink' is a particular shade of pink. In 1979 psychologists discovered that it has an extraordinary effect: if you stare at it for two minutes, you dramatically weaken in strength.In this brilliant study of the strange recesses of our minds, Adam Alter reveals the world is full of such hidden forces that shape our every thought, feeling and behaviour - without us ever realizing.Some letters in product names make us more likely to buy them (nearly all successful brands contain a 'k' sound).We're more likely to be critical if we write in red rather than green biro.Your first report at school can determine your future career.Understanding these cues is key to smarter decision-making, more effective marketing, and better outcomes for our selves and our societies. Prepare for the most astounding and fast-paced psychology book since Blink and Predictably Irrational.'The best science book I've read all year. really provocative.' Malcolm Gladwell'Reading Adam Alter's book will change the way you look at our world.' Dan Ariely, author of Predictably Irrational'I've read lots of books about how the brain can be tricked and how the things we think we see are not necessarily the things we are looking at. This is one of the best.' William Leith, Evening Standard 'The best science book I've read all year. really provocative.' Malcolm Gladwell Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9781780745831

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Book Description Paperback. Condition: new. Paperback. 'Drunk Tank Pink' is a particular shade of pink. In 1979 psychologists discovered that it has an extraordinary effect: if you stare at it for two minutes, you dramatically weaken in strength.In this brilliant study of the strange recesses of our minds, Adam Alter reveals the world is full of such hidden forces that shape our every thought, feeling and behaviour - without us ever realizing.Some letters in product names make us more likely to buy them (nearly all successful brands contain a 'k' sound).We're more likely to be critical if we write in red rather than green biro.Your first report at school can determine your future career.Understanding these cues is key to smarter decision-making, more effective marketing, and better outcomes for our selves and our societies. Prepare for the most astounding and fast-paced psychology book since Blink and Predictably Irrational.'The best science book I've read all year. really provocative.' Malcolm Gladwell'Reading Adam Alter's book will change the way you look at our world.' Dan Ariely, author of Predictably Irrational'I've read lots of books about how the brain can be tricked and how the things we think we see are not necessarily the things we are looking at. This is one of the best.' William Leith, Evening Standard 'The best science book I've read all year. really provocative.' Malcolm Gladwell Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781780745831

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